Ruby rose became the face of cosmetic brand Urban Decay. 29-year-old Australian singer, actress, model, DJ and TV presenter has already appeared on a promo photo from the new collection.

The representatives of the brand said:

Everything that makes Urban Decay is feminine, dangerous, and fun. And the appearance of a rebellious, carefree attitude and playful nature… ruby embodies everything that is important to us.

And, apparently, these feelings are mutual. Ruby said:

The concept of Urban Decay – to maintain individuality and self-expression. Two values that are very important to me because everyone deserves to freely explore their personality and discover our true selves.

Ruby rose for Urban Decay

While it is still unknown whether ruby to create a separate line of cosmetics for the brand. It is reported that now she will “carry the gospel of beauty around the world”.

The representative of the brand said that cooperation with ruby can get more than that:

We waited 20 years to do something like this campaign. Patience is a virtue. When we’re ready, we’ll move on.

Photo from the Instagram ruby rose