The singer presented the video for the new song.

“Factory”
presented is perhaps the most unusual clip for all
The 15-year history of the group. The Director of the video “fell in Love” became Kirill Safonov.

On
the presentation, guests plunged into a crazy
the atmosphere and become parties
improvised immersive theatre performance: an actress read aloud “Alice
in Wonderland”, girls in straitjackets rushed the hall,
the scene showed a bubble show.

“Hello,
my name is Alice, and I fell in love” — with these words started the show
video after the demonstration which to the audience appeared soloist
The “factory” in the same way that in the video and performed the song “fell in Love”.
Like a screen came down and the characters in the clip:
rabbit, astronaut,
a clown with a girl (the youngest actress was
Eva, daughter of Askold zapashnogo).

“Love
a multi — faceted feeling, sometimes even insanity. And we showed
this side of love, says Sasha. — Thank you
Kirill Safonov for something that so clearly embodies our idea that showed us
such deep, others. For us it’s not just a clip, a mini-movie,
and we are very proud of this work.”

“Before
the premiere was a strong emotion, because it
was very difficult
and unusual presentation. I’d say that was a bit of theatre.
We are told that life is like a dream
for the soul, which
she learns to love. And in this dream
anything can happen…” — says
Ira Toneva.

“We
were ready for a reaction like “Yes, they are crazy”, “what is that”, because
the “Factory” people are accustomed to seeing in a completely other manner,
says Sasha Saveliev. — This clip is for us very
important. After all
here we reveal the other side of our soul and the affected
her deep
layers. Our friends, colleagues, who came
for the premiere, highly
in assessing this work. And it is very nice! Now we would like to
our fans felt and loved us. Pleasant viewing!”