Naomi Campbell and Kate moss recently quite rare to see in new advertising campaigns. Most projects simply can’t afford “to get the” super-models because of financial or ideological aspects. But for the photographer with a world name Naomi and Kate are ready to work again and again.
In honor of the 20th anniversary of the charity campaign Fashion Targets Breast Cancer Mario Testino were gathered by the Campbell and moss together.
So Mario is back to basics – these two models in 1996 were the first who took part in this social advertising.
Testino, wearing Kate and Naomi in a simple white t-shirt and black jeans, tried to reproduce their poses from 20 years ago. However, then on their t-shirts were painted the multi-colored target. Photos of moss and Campbell graced the billboards of Britain in early April 2016.
The purpose of the campaign, the ideological inspirer of which once was Ralph Lauren, to achieve full recovery and zero mortality from the disease in Britain by 2050.
For 20 years, has collected more than 14 million pounds, which were donated to the charity Fund and medical centers involved in the study of breast cancer.