The news that 44-year-old Penelope Cruz will be the first time to cooperate with the French house of Chanel, appeared in the summer — a popular actress became the face of the cruise collection of the brand. In October finally saw the light the first pictures of the advertising campaign, the author of which was Karl Lagerfeld, creative Director of the brand.
Well, just a few hours ago in the official account of Chanel in Instagram appeared a short promotional video, shot in the process of working on an advertising campaign.
I think Karl is the real genius. And what he does with the brand from the very first day of work, just incredible. It creates pure magic, and continues to invent something new. But at the same time, when you see some thing from Chanel, you will immediately realize that this is this brand.
He said to me: “Do what you want”. I’m an actress, not a model. I did not pose. I just imagined little stories and characters. It is much harder to play yourself
— the actress shared her impressions of working with a designer.
Karl Lagerfeld and Penelope Cruz
I understand why Gabrielle Chanel chose this place, La Pausa (the so-called Villa, where she lived, Coco Chanel. — Approx. ed.). It is very quiet and peaceful. Time stops there. Any place that is near the sea, has a very therapeutic for me.
Carl reminds me of Pedro almodóvar, because their brains are arranged so that they do not stop working even for a minute. They are full of creativity. He’s like air or food for them. It’s their whole life,
As noted by fans of the brand, with Cruz Lagerfeld is clearly not lost — and in the pictures and in the video she looks amazing.
I think Penelope did a great job. They made a very wise choice — it is flawless. Proud of her, she’s just magical!