The famous singer has shared with fans the teaser of the debut collection of his new brand Ivy Park. Light also saw the advertising campaign, the main role in which she herself played.

Rumors about a new Beyonce business associated with the fashion industry, there are already about a year. And finally, in the network appeared the first confirmation that the star has decided to create her own collection. The debut of a brand called Ivy Park will take place on 14 April, but the rate of creation singer, you can now.

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  Beyonce in the advertising campaign of IVY PARK

Beyonce has published in his Instagram some videos and teaser of the new collection and also shared a link to a page of their offspring. The site already has several shots of the advertising campaign, in support of which it has also released video. Advertising sports brand Beyonce didn’t trust anyone but yourself. So in addition to stylish bodysuits, shorts, tops and leggings fans of the stars were able to appreciate her perfect figure.

Recall, Beyonce founded the sportswear brand in collaboration with British fashion giant Topshop.