Cristiano Ronaldo is not just a talented footballer, whose achievements in the sport is relentless, he is also advertising person who brings to various companies big profit.
To get Ronaldo as the Ambassador of its brand is a dream of many brands. Nike has managed to do the impossible.
The user of the brand has signed with the player an unprecedented contract of a lifetime.
“The new contract is for life, — reads the statement of the football player. I am a member of the family, but I can say that Nike is the best. They do what they can’t do no more”.
What amount will be levied to a player for what he “gave” her the face of the company, is not specified. Figures vary, but informants believe that talking about less than a billion dollars does not make sense.
By the way, this is the second case of a lifelong contract in the history of the brand. The first was signed last year with basketball player LeBron James. It seems that Nike is like the best!